Trade Development Highlights...
In November 2011, the Department of Innovation, Business and Rural Development led a multi-sector trade development mission to Ireland. The delegation included Boulder Publications, Green Seafoods, and Versus Technologies.
The mission provided delegates the opportunity to meet with key industry representatives to learn more about the market, identify business opportunities, and attend a business networking session with members of the South Dublin Chamber of Commerce.
Boulder Publications participated in the mission to help Irish publisher The O'Brien Press launch a foreign edition of the Boulder Publications book The Big Hop: The North Atlantic Air Race. In addition, they met with several Irish
publishers with the goal of acquiring Canadian publication rights to more Irish books, as well as selling foreign rights to more of Boulder's books.
As a result of this mission, Boulder Publications acquired Canadian publication rights to one Irish book to be released in spring 2012.
Boulder Publications president Gavin Will said “It became apparent that opportunities exist to establish future publishing initiatives involving Boulder and one or more Irish companies. Boulder Publications is interested in projects that strengthen the cultural and business relationships that already exist between Ireland and Newfoundland and Labrador.”
The Department is welcoming expressions of interest for its next trade development mission to Ireland in spring 2012. Please contact Tonya Norman at (709) 729-3641 for more information.
In this issue...
Upcoming Trade & Export Development initiatives:
 2012 Northern Lights Conference & Trade Show
Ottawa, Ontario, February 1-4- New England Multi-Sector Mission
Boston, Massachusetts, March 5-9
- Game Connection at Game Developer's Conference (GDC 2012) San Francisco, California, March 5-9
- Ireland & United Kingdom Trade Development Missions Dublin, Ireland & London, England, March/April TBD
- 5th Annual SEUS-CP Alliance Conference
Myrtle Beach, South Carolina, May 20-22
Initiatives with opportunities still available:
2012 Northern Lights Trade Show and Conference
Ottawa, Ontario, February 1–4, 2012
Contact: Bradley Thorne, (709) 729-5412. 
The Government of Newfoundland and Labrador will be exhibiting at 2012 Northern Lights in Ottawa, February 1-4, 2012.
Attracting approximately 1,000 attendees and 140 exhibitors, Northern Lights strives to strengthen partnerships between key northern and southern business and government stakeholders. It is the ideal platform to learn about the many opportunities emerging in our prosperous and thriving northern regions.
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New England Multi-Sector Mission
Boston, Massachusetts, March 5-9, 2012
Contact: Rebecca Hefferton, (709) 729-1629.
The Department of Innovation, Business and Rural Development is inviting expressions of interest to participate in a multi-sector trade development mission to Boston, March 5-9, 2012.
The program features matchmaking services, with access to an in-market consultant up to eight weeks prior to the mission, on-the-ground support during the mission, an Ambassador Program networking event and the option to attend the New England Canada Business Council’s Annual Business and Technology Forum.
The Ambassador reception will present further opportunity for mission delegates to gain insight into market opportunities and the business climate in the Boston area. It will also provide opportunity for Newfoundland and Labrador-based companies to present their value propositions to key influencers within the New England business community.
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Game Connection at Game Developers Conference (GDC 2012)
San Francisco, California, March 5–9, 2012
Contact: Christopher Percy, (709) 729-5632.
Join the Atlantic Canadian delegation and discover business opportunities in San Francisco at Game Connection 2012.
Game Connection is rganized concurrently with the Game Developers Conference (GDC) and is the premiere venue to meet key players face-to-face from every stage of the production pipeline, including: finance, development, publishing, distribution and outsourcing.
As a participant of the delegation, companies will be provided:
- One full day of access to a private, dedicated meeting room at Game Connection
- Full access to the GDC Conference and Exhibit Hall
- An in-market consultant will be provided to assist companies in arranging their business to business meetings
- Entry into several Canada events including:
- Access to the Canada Business Lounge
- Invitations to the Canadian Reception and networking events
- Technology Accelerator Facilities Tour
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Ireland & United Kingdom Trade Development Missions
March/April 2012
Contact: Tonya Norman, (709) 729-3641.
The Department of Innovation, Business and Rural Development is inviting expressions of interest to participate in multi-sector trade development missions to Ireland and the United Kingdom in early Spring 2012 (TBC). These missions will be planned over a two week period, offering the opportunity for interested companies to travel to both regions.
The mission program features matchmaking services with an in-market consultant prior to the mission and on-the-ground support during the mission as well as networking opportunities with key industry contacts in the market.
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Fifth Annual SEUS-CP Alliance Conference
Myrtle Beach, South Carolina, May 20-22, 2012
Contact: Carolann Pollett, (709) 729-4617.
The 5th Annual South Eastern United States Canadian Province Alliance (SEUS-CP) Conference and Business-to-Business Mission will take place in Myrtle Beach, South Carolina on May 20-22, 2012 at the Marriott Grande Dunes Resort.
With an expected delegation of over 300 Canadian and U.S. business and government leaders, this conference is a great opportunity to build linkages with key international leaders.
In addition to the annual joint meeting of the governors and premiers, a trade mission will match delegates from across the 13 alliance jurisdictions in a business-to-business matchmaking program focused on the following sectors: manufacturing, intellectual technology, energy, advanced research and logistics.
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Oceanology International
London, United Kingdom, March 13-15, 2012
Contact: Darrell O’Neil, (709) 729-0680
 The Department of Innovation, Business and Rural Development is partnering to organize an Atlantic Canadian Pavilion at Oceanology International 2012 in London, United Kingdom.
FINAL CALL: Newfoundland and Labrador ocean technology firms are encouraged to confirm their attendance as soon as possible as there are only 4 spaces in the pavilion.
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Opportunities in the Middle East: An Irish Canadian Partnership
Contact: Tonya Norman, (709) 729-3641.
The Canadian Embassy Dublin and Enterprise Ireland have identified potential opportunities in the Middle East exist for Canadian consulting engineering companies (specializing in the sectors of petrochemicals, oil and gas, mining, environmental cleaning, prisons and hospitals) with an interest in the Middle East, to partner/joint venture with similarly specialized Irish firms with offices both in Ireland and the Middle East.
In support of this and in anticipation of future projects, the Canadian Embassy and Enterprise Ireland are seeking to build a short list of companies operating within the above areas of expertise from both Canada and Ireland.
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Trade Links:
Helping Youth Businesses Grow Beyond the Local Market
Contact: Chris Percy, (709) 729-5632.
Community Business Development Corporations, in conjunction with Department of Innovation, Business and Rural Development, and Atlantic Canada Opportunities Agency, are working with youth businesses to help them grow beyond their local markets through the development of Trade Links.
Trade Links…
- goal is to help youth businesses expand beyond their current borders;
- is focused on working one-on-one with a small group of youth business owners who have the capability to expand and be sustainable;
- will work with economic development organizations in Newfoundland and Labrador to identify youth businesses with export potential;
- will benefit the businesses and the communities in which they operate; and
- will contribute to entrepreneurship.
How does it work?
Utilizing the Department of Innovation, Business and Rural Development’s Beyond Your Backyard – Export Readiness Program, successful applicants will complete an export diagnostic assessment that will identify the company’s overall export preparedness.
Based on the results of the diagnostic, a customized training program will be designed to specifically meet the needs of the individual business and its goals. Participation in the program will allow participants access to valuable export information, export specialists and mentors that will provide guidance and assistance in reaching their export objectives.
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Your feedback is requested!
Is there additional information you would find beneficial as an experienced, new or prospective exporter? Is there a regular feature you would like to see added? Please let us know.
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January 2012
News Stories
Canada’s Irish Tiger: Loyola Hearn Talks Hockey, Direct Flights and His Plans for Dealing with Seal Hunt Protestors — Assuming They Ever Show Up
Atlantic Business Magazine, Jan/Feb 2012
News Releases
2012-01-05 - Funding Supports Future Growth of Aquaculture Industry
2011-12-28 - (DFAIT) - Canadians Reminded to Plan Ahead for Safe Travel
2011-12-23 - Government of Newfoundland and Labrador Reacts to Possible Seal Trade Restrictions by Russia
2011-12-22 - Minister Announces Funding for Rural Broadband Initiative
2011-12-21 - Governments of Canada and Newfoundland and Labrador Invest to Increase Broadband Services in Labrador
2011-12-15 - Spotlight on Brazil: Study Confirms Huge Market Potential for Atlantic Canadian Companies
2011-12-14 - (DFAIT) - Canada-India Free Trade Talks Moving Forward
2011-12-01 - A Bright Future for Local Marine Lighting Manufacturer
2011-11-29 - (DFAIT) - Modification - Canadian Small and Medium-Sized Businesses Support Free Trade Agreement with European Union
2011-11-28 - (DFAIT) - International Trade Minister Ed Fast and Italian Chamber of Commerce in Vancouver Highlight Benefits of Canada-European Union Trade Agreement
2011-11-25 - Research & Development Corporation - College of the North Atlantic Making Waves in Applied Research
All IBRD news releases
All DFAIT news releases
Program Spotlight: Business Networks Program
The Business Networks Program enables Newfoundland and Labrador companies to work cooperatively to enhance their export potential and to accomplish what an individual business may not be able to accomplish alone. Financial assistance is available to create new business networks or for existing business networks to participate in activities related to export development.
For more information on this and the department’s other programs and services, visit the IBRD website.
Export Insight of the Month
Have you visited the Export Development Canada (EDC) website recently?
EDC has upgraded their site, offering even more resources, tools, and information to companies looking to start exporting, or to become better exporters.
EDC provides insurance and financial services, bonding products and small business solutions to Canadian exporters and investors and their international buyers.
For more information, please contact the St. John’s EDC office at 709-772-8808.
Department of Foreign Affairs and International Trade
Trying to find a contact in a specific region?
Looking for market reports for your sector?
Foreign Affairs and International Trade Canada has an extensive range of resources that could help your company in Doing Business Abroad.
For more information, visit DFAIT.
Newfoundland and Labrador Industry Associations
Canadian Manufacturers and Exporters
The Aerospace and Defence Industry Association of Newfoundland and Labrador
Newfoundland Aquaculture Industry Association
Newfoundland and Labrador Association of Technology Industries
Newfoundland and Labrador Environmental Industry Association
Newfoundland and Labrador Organization of Women Entrepreneurs
Newfoundland and Labrador Oil and Gas Industries Association
IBRD Trade
Development Staff
The department's trade officers are here to help with your exporting needs! If there is a market or sector opportunity you are considering, please feel free to contact us.
United States
New England
Rebecca Hefferton
(709) 729-1629
Southeastern United States
Carolann Pollett
(709) 729-4617
Chicago & Mid West
Gillian Chatman
(709) 729-3922
Western Europe
United Kingdom & Ireland
Tonya Norman
(709) 729-3641
Iceland
Kelly Day
(709) 729-5680
Greenland
Bradley Thorne
(709) 729-5632
Latin America/Caribbean
Panama
Susan Vaughan
(709) 729-4435
Brazil
Chris Percy
(709) 729-5632
Asia Pacific
China
Bob Norman
(709) 729-0598
India
Kelly Day
(709) 729-5680
Market Support
John King
(709) 729-1796
Corinne St. Croix
(709) 729-2797
Trade Policy
Tony Grace
(709) 729-5859
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